8 Benefits of Choosing Neon Signs Houston To Advertise Your Business

Using neon signs Houston to advertise your business makes a bold statement. First introduced in the early 1900s, neon signs are not quite as common as they used to be, with many businesses opting for more modern digital signs and LED displays. Nevertheless, neon sign advertising offers a lot of potential benefits to your business. Here are just a few of them.

1. Neon Signs Are Versatile

Custom neon signs Houston come in a wide variety of colors. Because the outer casing is made of glass tubes, they become soft when exposed to heat and can be shaped into just about any design you want. This includes fancy fonts and intricate images.

2. Neon Signs Houston Are Very Bright

Georges Claude, a French engineer who exhibited neon lights at the Paris Motor Show in 1910, at first thought it had applications for indoor lighting. However, the public wasn’t interested in indoor neon lights because they were just too bright and the colors too brilliant. However, these same qualities made neon lights ideal for outdoor advertising displays. Claude recognized this potential and succeeded in marketing his lights for advertising in 1912.

3. Neon Signs Are Always Visible

Because of the brightness of neon signs, they effectively advertise your business at all times of the day. They are most visible at night, while other signs may get swallowed up by darkness. They are also still visible during the day, though they don’t stand out quite as much when competing with the sunlight.

3. Neon Signs Are Emotionally Evocative

Being over a century old, neon signs have been around enough that they are considered retro. This gives them a certain nostalgic cachet. They evoke strong feelings in people who have cherished memories of hanging out at diners and drive-ins as a young person or hearing stories about such places from their parents or grandparents.

4. Neon Signs Stand Out

When many businesses are opting for LED signs or digital displays, a neon sign stands out from the rest. When you use neon sign advertising Houston, your company becomes a landmark. Even people in your neighborhood who don’t yet patronize you know your name, and that makes them more likely to come to you when they do need your services.

5. Neon Signs Houston Are Creative

It’s not very difficult to create a highly detailed or moving image on the latest digital displays. However, there is a lot of artistry and ingenuity that creates a neon light display, including creating an image that seems to be moving in a static display. People appreciate cleverness and are drawn to a sign that demonstrates more creativity than the ones surrounding it.

6. Neon Signs Make It Clear When You’re Open and When You’re Not

It’s very frustrating to drive up to a restaurant, laundromat, hotel, or any establishment, only to discover that they’re not open or have no seating or vacancy. Iconic neon signs allow you to communicate this information to people in cars out on the street. This saves them time and trouble as they find out that your services aren’t available at the moment without even getting out of their cars.

7. Neon Signs Direct Focus Where You Want It

Neon signs may also help you emphasize something special that you want to offer, such as a sale, a particular menu item, a seasonal product, or deal. The strategic use of neon lighting can help you direct customers’ attention right where you want it, even if they’re already accustomed to your usual menu, signage, etc.

8. Neon Signs Houston Can Increase Revenue

Research shows that an update to a sign results in a 10% profit increase for about 60% of businesses. By contrast, the loss of an illuminated sign can result in 16.6% to 26.6% in sales losses. An outdoor electric sign is one of the most avoidable means of advertising your business available in the long term.

Explore the Full Potential of Neon Sign Advertising Houston

At Bakers’ Signs, we serve businesses not only in Houston but all across Texas. In addition to creating custom neon signs, we also offer a full range of services, including installation and repair.

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8 Benefits of Choosing Neon Signs Houston To Advertise Your Business | Bakers’ Signs – Houston, Texas

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What’s The Cost of a Business Sign?

If you have ever struggled to locate a business you were looking for or made an unplanned stop because a neon sign company Houston sign caught your eye from the side of the road, then you know how critical a good business sign can be. The average cost of a business sign varies depending on several factors. Bakers’ Signs can help you purchase and install the right sign at the right price for your business.

Factors That Affect Sign Cost

Neon signs Houston can be one of the most cost-effective means of advertising your business. However, it is still important to be aware of the factors that can affect the price of your signage:

• Size
• Type of sign
• Number of letters used in the sign
• Materials the sign is made from
• Number of colors used
• The complexity of the design
• Whether the sign is indoor out outdoors
• Lighted or unlighted
• Temporary or permanent
• Installation 
• Location

As you might imagine, large signs are more expensive than small ones. The more letters there are, and the more complicated the design is, the more expensive it will be. Designs that use multiple colors cost more than black and white signs. 

Materials also make a big difference. Steel signs might run you $25 to $35 per square foot, while plastic and urethane signs may be as cheap as $5 to $15 per square foot. Lighted and neon signs are more expensive than unlighted signs. Additionally, temporary signs usually cost much less than a permanent one. 

The location of your business will affect the price depending on the accessibility to the signage installation area. Additionally, the complexity of the installation of your sign will play a role. A simple, unlighted sign in an easily accessible location will be less expensive to install than a very large, lighted sign in a spot that is difficult to get to. Additionally, indoor signs are usually less costly than outdoor signs.

Average Sign Costs

According to HomeAdvisor, the average price of a sign in 2020 was $438, with a typical range of $165-$710. The type of sign you choose can have a big impact on which end of the price range it falls into.

Fabric Signs

At $3 – $9 per square foot, fabric signs are an economical choice. However, these signs are prone to fading, and the material is not as durable as many other sign types, meaning you will likely have to maintain and replace the sign more often than others. An average installation cost is around $180. 

Neon Signs

A neon sign from a neon sign company Houston is a popular choice because of the eye-catching nature of it. Neon signs are great for attracting the attention of passersby, especially for visibility during nighttime hours. A custom neon sign can start at $200 and can go all the way up to thousands, depending on the size, complexity of the design, and installation. Neon signs can sometimes be damaged by weather, so you should factor the cost of maintenance and repair from a qualified neon sign repair Houston company. 

Metal Lettering and Logo Signs

The primary draw of these signs is that their 3-dimensional aspect adds visual interest and draws the eye. The price varies depending on the number of letters and the sign size but starts at around $250. However, if your business operates at night, you will probably want to add lighting for $350 to $550. 

Expertise You Can Count On

Bakers’ Signs can design and install a custom sign made just for you or install a sign you purchased from someone else. We are one of the top custom sign manufactures in the Houston, TX area, and our staff includes an experienced design team, master fabricators, and veteran installers.  Our neon sign company Houston team at Bakers’ Signs is ready to guide you through the process of purchasing and installing the perfect sign for your business. If you have a question or would like to get a quote, call us at 800-341-9158 or contact us online

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What’s The Cost of a Business Sign? | Bakers’ Signs – Houston, Texas

The post What’s The Cost of a Business Sign? appeared first on Bakers' Signs & Manufacturing.

source https://www.bakerssigns.com/whats-the-cost-of-a-business-sign